For PJ Young Publishing, we helped bring an idea to reality. First we designed the identity for both PJ Young Publishing and Pick-A-Stitch. We chose a a folding card to represent both companies linking together.
Next, we created their product, a digital knitting stitch collection, and packaging.
digital/interactive CD –
The interactive CD has a downloadable software program of print charts and written instructions for hundreds of stitch collections.
Lastly, we designed and developed the Pick-A-Stitch Web site and web banners to promote this exciting new business venture.